Google Ads for Non-Profits (Google Ad Grants)

Home / Google Ads for Non-Profits (Google Ad Grants)

Maximize Your Impact with Google Ads for Nonprofits

Nonprofits like yours work hard to make a difference—Google Ads can help you reach more supporters, drive donations, and amplify your mission without stretching your budget. Through the Google Ad Grants program, eligible nonprofits can receive up to $10,000 per month in free Google Ads.

Whether you’re new to the platform or looking to improve performance, we’ll show you how to make the most of Google Ads for nonprofits.

What is Google Ads for Nonprofits?

Google Ads for Nonprofits is powered by Google Ad Grants, an initiative that offers free advertising on the Google Search Network. With a monthly budget of $10,000 in ad credit, your nonprofit can appear in Google search results when people are looking for causes like yours.

You can use these ads to:
    •    Attract new donors and volunteers
    •    Promote events and fundraising campaigns
    •    Drive traffic to educational resources
    •    Raise awareness about your mission

How Google Ads Help Nonprofits Grow

Here’s how leveraging Google Ads can support your organization’s growth:
    •    Increased Online Visibility: Show up on search results when potential supporters are looking for similar causes.
    •    Targeted Outreach: Reach specific audiences based on location, interest, and intent.
    •    Drive Conversions: Guide users toward meaningful actions like signing up, donating, or volunteering.
    •    Data-Driven Results: Track campaign performance and optimize for what works best.

Google Ad Grants Eligibility & Requirements

To qualify for Google Ads for nonprofits, your organization must:
    •    Hold valid nonprofit status (501(c)(3) in the U.S. or local equivalent)
    •    Be registered with Google for Nonprofits
    •    Have a functioning website with valuable, relevant content
    •    Comply with program policies, including ad relevance and performance requirements

We can help you determine your eligibility and guide you through the application process.

Our Google Ads Services for Nonprofits

We specialize in helping nonprofit organizations plan, launch, and manage effective Google Ads campaigns. Our services include:
    •    Ad Grant Application Support
    •    Campaign Strategy & Setup
    •    Keyword Research & Ad Copywriting
    •    Ongoing Optimization & Reporting
    •    Compliance Monitoring

Whether you’re just getting started or need to improve existing campaigns, we’re here to ensure you get the most from your Google Ads grant.

Why Work With Us?
    •    Nonprofit Experience: We understand the unique needs of mission-driven organizations.
    •    Google Ads Certified: Our team is trained to maximize the impact of your grant.
    •    Proven Results: We’ve helped nonprofits increase donations, grow mailing lists, and expand their reach online.

Get Started with Google Ads for Nonprofits Today

Ready to grow your impact with Google Ads? Whether you need help applying for the Google Ad Grant or want a full-service partner to manage your campaigns, we’re here to help.

Contact us today for a free consultation and learn how Google Ads for nonprofits can help your cause reach the people who care.

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